Marketing: information products and services: A primer for librarians and information professionals
Material type: TextPublication details: New Delhi: Tata McGraw-Hill Publishing Company Limited, 1999Description: xix, 462pISBN:- 0-07-4623206-X
Item type | Current library | Call number | Materials specified | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | National Science Library | D 025.5:658.8 N9 (Browse shelf(Opens below)) | Available | 179225 |
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D 025.5:658.8 N5 Marketing library services: a nuts-and-bolts approach | D 025.5:658.8 N5 Marketing library services: a nuts-and-bolts approach | D 025.5:658.8 N8 Libraries and information centres as profit making institutions | D 025.5:658.8 N9 Marketing: information products and services: A primer for librarians and information professionals | D 025.5:658.8 P3 Integrated approach to services marketing: A book of readings on marketing of library and information services | D 025.5:658.8 P8 Short-cut to marketing the library | D 025.5:658.8(082.2) N6 Information marketing: status & prospects |
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