Guberman, Reuben <br/><br/>
Handbook of retail promotion ideas  

 - Massachusetts:   Addison-Wesley Publishing Company, Inc.,   1981 
 - xii, 258p.  
<br/><br/><label>ISBN: </label>0-201-02720-8 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Publicity 
<br/><br/><label>Subjects--Index Terms: </label>Photography  
<br/><br/><label>Universal Decimal Class. No.: </label>R 659.184(02)   / M1