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Copywriters's handbook: A practical guide for advertising and promotion of specialized and scholarly books and journal

Bodian, Nat G

Copywriters's handbook: A practical guide for advertising and promotion of specialized and scholarly books and journal - Philadelphia: ISI Press, 1984 - xx, 277p.

ISBN: 0-89495-039-8

Subjects--Topical Terms:
Library science

Subjects--Index Terms: Scholarly books and journals

Universal Decimal Class. No.: D 655.4/.5:659.112.3)(02) / M4

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